How to Market Yourself as a Woman in the Trades

So you already know that painting is one of the top trades for women. You’ve made the move and have gotten into or are setting up your business for yourself.

What next?

Marketing isn’t just for big companies. If you’re a woman in painting, how you present yourself matters.

Tips for getting noticed:

• Create a visual brand that reflects your style and values

• Link up with a strong network: women in paint community exists

• Use social proof: Share before-and-afters and testimonials

• Network locally: Partner with realtors, designers, or stagers

• Post consistently on Instagram or Facebook

• Get listed in women-led business directories

Clients don’t just want a painter—they want someone they trust. Your brand helps them feel confident hiring you. Make sure you know and develop your competitive edge.